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Where 'woke' came from and why marketers should think twice before jumping on the social activism bandwagon
![The Dictionary of Woke: How Orwellian Language Control And Group Think Are Destroying Western Societies - Kindle edition by Donnelly, Kevin. Reference Kindle eBooks @ Amazon.com. The Dictionary of Woke: How Orwellian Language Control And Group Think Are Destroying Western Societies - Kindle edition by Donnelly, Kevin. Reference Kindle eBooks @ Amazon.com.](https://m.media-amazon.com/images/I/41Kn9wuTbgL.jpg)
The Dictionary of Woke: How Orwellian Language Control And Group Think Are Destroying Western Societies - Kindle edition by Donnelly, Kevin. Reference Kindle eBooks @ Amazon.com.
![Disney's 'don't say gay' troubles prove woke capitalism isn't as easy as it used to be - New Statesman Disney's 'don't say gay' troubles prove woke capitalism isn't as easy as it used to be - New Statesman](https://www.newstatesman.com/wp-content/uploads/sites/2/2022/06/GettyImages-1239424106.jpg)
Disney's 'don't say gay' troubles prove woke capitalism isn't as easy as it used to be - New Statesman
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